The Fit show is over don’t lose your marketing momentum
Marketing StrategyI think it’s safe to say that the majority of the window, door and conservatory industry are in agreement that the FIT Show was a complete success. If there was...
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Are the right people watching your videos?
VideoThis is the second part in a series of blog posts about the value of using YouTube to advertise your business. See the first part on why you should give...
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Is a DIY website really worth your while and your money?
Web DevelopmentRecently I was asked what I thought of the various tools for building your own site that many companies are offering today as a way to make a quick quid....
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Do You Tube?
VideoVideos have become a massive part of the web. Ten years ago, loading a web video was a painful experience. You’d either need to download a hefty file and play...
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Power your marketing at the FIT Show with Andrew Scott
Purplex News[caption id="attachment_107" align="alignright" width="211"] Andrew Scott MD of Purplex Marketing[/caption] Andrew Scott, managing director of Purplex, the window industry marketing consultants, has been confirmed as a key note speaker at...
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Are your bananas ripe enough?
Lead GenerationChances are your current marketing plans focus on two important areas – relationships with existing customers and lead generation for new business. Yet there is a ‘space’ between lead and...
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Top 5 tips for a successful email marketing campaign
Digital MarketingEmail marketing continues to gain popularity as a cost-effective yet powerful way of connecting with customers and generating new leads. However, without the right software or marketing know-how companies can...
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Essential PR tips for your business
PRIn the first of a two part post Sam Cross, PR Manager at Purplex, shares his top PR tips to help you get better results. Establishing your goals Before you...
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Avoid the hashtag ‘sins’ that can be damaging to your business
Digital MarketingIf you are part of the ever expanding social media platform that is Twitter, it is an almost certainty that you will have come across the hashtag (stylised as #)....
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5 marketing agencies under one roof
Purplex NewsTo get the most out of marketing businesses need to look at marketing agencies. Instead of employing one person with a bit of knowledge about most subjects, it means you...
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Purplex helps Albany Windows hit £1m t/over and 100% year on year growth
PRPurplex NewsOne of Gloucestershire’s most respected home improvement companies has turned over £1 million for the first time ever in their history, thanks in part to the successful marketing campaign driven...
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