As if we didn't have enough going on with Covid-19. Roughly one month ago, Google updated its organic ranking algorithm. Google does roll out updates to the algorithm frequently; smaller updates...
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The home improvement and building products landscape could change forever, as companies face a crisis on one hand and booming order books on the other, says industry advisor Andrew Scott....
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Can the building products industry bounce back from the Covid-19 crisis? GGP Magazine catches up with industry expert Andrew Scott to discuss. A ‘Black Swan event’ is a phrase coined...
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With the industry starting to open its doors again, Purplex MD Andrew Scott explains how, if you want to bounce back as quickly as possible, you will need a marketing...
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With Purplex clients seeing a 76% increase in organic social media enquiries in April and a 157% increase in Facebook leads year on year in April, leading marketing expert and...
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Three weeks ago, Andrew Scott, CEO of Purplex, hosted a webinar for our clients in the fenestration and home improvement industry. In it, Andrew shared the no-nonsense strategies that he’s...
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Like all businesses, we’ve had to adapt very quickly to the ever-changing coronavirus situation. Back in early March, we knew that some sort of lockdown was likely – so to...
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Leading composite door manufacturer and PVCu panel supplier Vista has signed up with Purplex for the eighth year running – as it looks forward to celebrating 25 years in the...
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COVID-19 has presented many challenges to companies all across the home improvement industry, particularly where their marketing strategies are concerned. Do you continue as normal, reduce budgets and activity or...
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As a business owner, you’re responsible not only for the day to day management of your operations, but also the health and wellbeing of your staff and ultimately that of...
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In the last few weeks, we've seen DIY websites set up digital queues to cope with surges of traffic, media streaming providers reduce output quality to limit the strain on...
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The coronavirus crisis is providing a huge challenge for every single industry and businesses have faced an incredibly tough last three-four weeks. But now is not the time to scale...
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