10-year marketing partnership delivers impressive growth for Southwest installer

March 4, 2025

Leading fenestration marketing agency, Purplex Marketing, is celebrating a significant milestone – a decade-long partnership with Southwest window and door installer, Emerald Windows.

The relationship, which began in 2015, is the perfect example of how a long-term marketing strategy combined with a consistent and collaborative approach contributes to business success.

Thanks to a strategic and comprehensive digital marketing strategy designed by Purplex Marketing, Emerald Windows has seen an incredible 196% increase in leads and consistent year-on-year growth. Within this decade-long partnership, the ambitious installer has also successfully expanded its team to more than 25 staff and has reached an impressive annual turnover of more than £5million.

By combining a range of technical search engine optimisation (SEO) techniques with high quality digital content and the launch of a brand-new website, Purplex’s team of digital marketing specialists have dramatically increased Emerald Windows’ online visibility, improved the website’s user experience, attracted more monthly visitors and generated a steady stream of new leads. In fact, the website now secures an average of 75 leads per month, which is 134% more than their initial target.

Shauna Brett, Marketing Manager at Emerald Windows, said: “Our partnership with Purplex has been fundamental to our growth. It’s evolved into much more than a typical client-agency relationship – they’ve become an extension of our team. Purplex, really understand our brand and our business and I believe that has contributed to our success.”

Andrew Scott, founder and MD of Purplex Marketing, comments: “Over the last 20 years we’ve seen time and time again how long-standing committed partnerships can deliver amazing outcomes.

“We’re proud to celebrate this incredible 10-year milestone with Emerald Windows. These results perfectly demonstrate the power of long-term strategic marketing and also highlights what a committed team of marketeers can achieve.”

If you’re looking to achieve sustainable growth for your fenestration company with strategic digital marketing, visit: https://www.purplexmarketing.com/

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