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Build your brand and boost your bottom line with effective marketing

Build your brand and boost your bottom line with effective marketing

branding and design

Is there anything more frustrating than seeing your main business competitor winning yet another contract, alongside their buzzing social media and 360-brand awareness? Especially when you know full well that...

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Building a strong brand strategy in today’s construction and fenestration market

Building a strong brand strategy in today’s construction and fenestration market

branding and design

In today's unpredictable economic climate, developing a comprehensive brand strategy has never been more crucial for construction, fenestration, and home improvement companies looking to stand out in an increasingly competitive...

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Long-standing Purplex Client Vista Panels Announces MD Retirement

Long-standing Purplex Client Vista Panels Announces MD Retirement

News

Keith Sadler, Managing Director of Vista Panels and long-standing Purplex client, has announced his retirement after 30 years with the composite door manufacturer. During his time at Vista, Keith led...

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Will AI destroy your brand and reputation?

Will AI destroy your brand and reputation?

branding and design

CEO of Purplex Marketing, Andrew Scott discusses the potential dangers of relying solely on AI-generated content for brand marketing and argues that, while it’s a powerful tool, AI must be...

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Navigating business marketing challenges: strategies for construction and home improvement companies

Navigating business marketing challenges: strategies for construction and home improvement companies

consultancy

  The recent Budget announcements have created significant challenges for UK businesses, particularly in the construction and home improvement sectors. With increased National Insurance costs, higher minimum wage requirements, and...

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Measuring Success in GEO: Key Metrics and KPIs

Measuring Success in GEO: Key Metrics and KPIs

Content MarketingDigital Marketing

In today's digital landscape, your customers are increasingly turning to AI to find solutions. Generative Engine Optimization (GEO) - the art of being visible in AI-powered search results - has...

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Brand Building Confirmed as King of Marketing for 2025

Brand Building Confirmed as King of Marketing for 2025

News

In a world saturated with digital ads, brand building has increasingly emerged as a cornerstone of successful marketing. Although digital marketing trends have evolved, brand building has maintained its relevance,...

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A bad Budget for business but we must make the best of it!

A bad Budget for business but we must make the best of it!

News

Andrew Scott, our Founder and MD predicts this week’s Budget will have a significant impact on businesses already struggling with rising costs. Although the first Labour government financial statement in...

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Purplex invests £450K in marketing technology

Purplex invests £450K in marketing technology

Digital Marketing

As the UK's leading specialist agency in the home improvement, building products and construction industries, we have made a significant £450,000 investment in the latest cutting-edge marketing technology. This substantial...

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The Importance of Investing in Marketing Agency Services

The Importance of Investing in Marketing Agency Services

Marketing Strategy

As we approach 2025, the marketing landscape is evolving at a rapid pace. Strategies that worked just a few years ago are no longer effective, making it crucial for businesses...

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Purplex receives nomination for major regional business award

Purplex receives nomination for major regional business award

News

We are proud to announce that we have been shortlisted in the ‘Investment’ category of the South West Business Awards 2024. The awards have been created to celebrate the very...

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Purplex clients celebrate nominations for prestigious awards

Purplex clients celebrate nominations for prestigious awards

News

We would like to send congratulations to several of our clients following nominations for a series of major awards. No less than six of our partnered firms have been nominated...

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